"BIGLINE" represents my approach to finding flow
and direction in the creative process, inspired by my love for skiing, skateboarding, fly-fishing, and playing guitar. 

 

Currently the Designer – Brand Creative at Arcade Belt Company, working within the marketing team amplifying the brand's creative vision. My work spans campaign design, creative and art direction for product launches, seasonal and category catalog design, and building AI creative systems.

Previously, I was working as a Communication Design Lead at Ford Motor Company's human-centered design group "D-Ford", where I created innovative brand, video, print, and digital solutions that connected with customers and supported business objectives.

 

As a dedicated creator, I’ve collaborated with companies, musicians, and entrepreneurs to develop brand identities, album covers, logos, websites,
and social media content.

 

My work is characterized by strategic insights, compelling storytelling, versatility, and engaging design that drives business opportunities and addresses the core needs of each creative challenge.